A BUSINESS BUILT ON TRUST
Almost twenty years ago, creators working with Outloud Group, our parent company established in 2007, began coming to us for more than campaigns. They were looking for guidance, representation, and a partner to help take their careers to the next level.
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Outloud Talent grew from those early conversations and was officially formed in 2022. We started small, growing with creators and expanding thoughtfully. Two strategic M&As later, three entrepreneurial teams, united by trust, perspective, and a shared commitment to doing right by talent, came together to form the Outloud Talent we know today. One of those founders is also a creator and still sits on our leadership team, keeping a creator-first lens at the heart of everything we do.
Leadership Team
AURORA PFEIFFER
CEO
ART McCARTHY
President / Co-Owner
ALEX McCARTHY
VP / Co-Owner
OLIVIA ZHOU
VP, Operations & Talent / Partner
NATALIE PALEVAC
Director, Talent & Partnerships
Our Journey
2007
Where It Started
Outloud Group is founded, focused on influencer marketing and representing brands. Over time, creators began seeking guidance and representation, planting the early foundation of what would later become Outloud Talent.
2019
Expanding Horizons
As creators began building real businesses, MuskOx is launched by Outloud Group’s CEO, exploring creator-led brands and long-term ownership.
2022
A Natural Next Step
Operating unofficially for ten years representing a small roster, Outloud Talent officially launches, bringing creator-first representation into a formal, strategic structure.
2025
Intentional Growth
Through two strategic M&As, Nano Zebra and BOWIE (formerly Rolen Group), Outloud Talent expands thoughtfully, bringing together what is now our Lifestyle and Entertainment divisions.
2026
The Next Chapter
With a refreshed brand and website, we step into the next chapter of Outloud Talent.
our values
Guided by people, powered by purpose.
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People First
We care about our team and our creators. Every decision we make is about supporting their growth, well-being, and long-term success.
Integrity & Accountability
We do what we say we’ll do, stay honest, and hold ourselves (and each other) accountable.
Collaboration
We celebrate wins together, share what we know, and lean on each other to help everyone thrive.
Opportunity & Inclusion
We believe great talent can come from anywhere. We support creators from all backgrounds and build a culture where every voice has room to grow.
Intentional Growth
We grow thoughtfully, helping creators and our team build careers and opportunities that truly last.
